What personal and non-personal information may BUKU collect, and by what it means is it collected?
BUKU may collect two types of information: personally identifiable information and non-personally identifiable information.
Non-Personally Identifiable Information. For some activities, we may ask you to create a username and password and/or to provide other, non-personal information such as your age, gender, location coordinates or education level, and we may combine such information with your personally identifiable information. In addition, your web browser or client software may transmit certain geographic information or information regarding your computer or other device (capabilities, browser, IP addresses, etc.) to us. We may use this information to help us understand who uses our Website and to improve and market our Website in general and to help us to improve the products and tools we offer online. In addition, we may use such information for security, system integrity (the prevention of hacking, etc.), or enforcement purposes. Because your non-personally identifiable information does not identify you, we reserve the right to share such information with our affiliates and other third parties for any purpose whatsoever in our sole discretion, including, without limitation, in connection with targeted and/or behavioral advertising and/or location-based applications.
Who is collecting your information?
When you are asked for information while on the Website, you are sharing that information with BUKU and its various affiliates, unless specifically stated otherwise. As a result of this sharing, you may receive communications from any of BUKU or its affiliates. In addition, some services are provided in conjunction with partner companies. If your personally identifiable information is being collected by a company other than BUKU, its affiliates, you will be notified at the time the information is collected. If you do not want your information shared, you can choose not to allow the transfer of information by not using that particular service or by not providing any information at that time.
Please be aware that we cannot control the activities of third parties to whom we provide data, and as such we cannot guarantee that they adhere to the same privacy and security procedures as we do.
How may BUKU use your personally identifiable information?
The personally identifiable information you provide to us will allow us to communicate with you; to allow other users to contact you; fulfill your purchases; alert you to new products or events, features, or enhancements; and/or notify you of contests, promotions, or special events and offers. We may enhance or merge the personally identifiable information collected through our Website with non-personally identifiable information or data from third parties. We may also use your personally identifiable information for internal marketing, profiling, or demographic purposes, so we can adapt our products and services to better suit your needs. We do this to better understand and serve our users.
With whom may BUKU share your personally identifiable information?
We may also disclose non-identifying, aggregated user statistics to third parties for a variety of purposes, including describing our events or products to prospective partners and other third parties. Examples of such non-personal information include the number of users who visited this website during a specific time period or purchased a specific product through this website.
Furthermore, if you choose to enter a contest, sweepstakes or promotion, your personally identifiable information may be disclosed to third parties in connection with such promotion, including, without limitation, for purposes of posting your entry with attribution or otherwise as permitted in the official rules for the promotion in question, fulfilling your prize or including your name on a winners list. Also, by entering a promotion, we may require you to consent to the use of your personally identifiable information or other information, such as name, voice or likeness, in advertising, promotional and marketing materials. In addition, we may offer certain promotional content, such as a sweepstakes, sponsored by or co-branded with a third party, who may obtain the personally identifiable information that you submit.
We also reserve the right to disclose your personally identifiable information as required by law or in special cases when we have reason to believe that disclosing such information is necessary to identify, contact, or bring legal action against you if you are violating the terms of service or use agreements for our Website or product, or may be causing injury to or interference (intentionally or unintentionally) with our rights or property, other users of our Website or products, or anyone else who could be harmed by your activities.
Our Website also contains message boards, chat areas, social media platforms, and blogs, where users can exchange ideas and communicate with one another. When posting to a message board, chat area or blog, please be aware that the information is being made publicly available on-line and the user does so at user’s own risk. WE ARE NOT RESPONSIBLE FOR THE USE OR DISCLOSURE OF ANY INFORMATION YOU VOLUNTARILY DISCLOSE THROUGH OUR WEBSITE.
What are your choices regarding the collection, use, and distribution of your personally identifiable information?
You may have an opportunity to unsubscribe from receiving promotional material from BUKU by clicking on an “unsubscribe” hyperlink contained in promotional emails we send you. Additionally you may email us at firstname.lastname@example.org. Because user lists often are prepared well in advance, you may continue to receive some correspondence after you send us a request not to use your information for specified marketing purposes. Please be aware that we will process your request as quickly as we reasonably can, but it may not be possible to update our systems immediately. We appreciate your patience and understanding in giving us time to carry out your request. In addition, you should be aware that it is not always possible to completely remove or delete all of your information from our databases without some residual data because of backups and other reasons.
Does BUKU collect information from children?
We recognize the importance of safeguarding the privacy of children and encourage parents to check and monitor their children’s use of online activities regularly. This Website supports and complies with COPPA and other applicable laws. We are committed to the privacy of children, and our Website and online tools and products are not designed for or directed to children under 13 years of age. If you are under the age of 13, please do not use this Website, and if you are over the age of 13 but under the age of 18, you should use this Website only with the involvement and permission of a parent or legal guardian. Our Website does not accept registration from children under the age of 13. No personally identifiable information is purposefully or knowingly collected from children under the age of 13 by us without parental consent. If we discover that a person under the age of 13 has provided us with any personally identifiable information, we will use commercially reasonable efforts to delete such person’s personally identifiable information from its system. Every user hereby agrees that all information you provide, including but not limited to age, shall be truthful and correct.
What should you do if you want to correct or review your personally identifiable information, or have any questions or complaints?
If for any reason you have any questions, are concerned with the way we are using your personally identifiable information, or would like to correct or request that we delete such personally identifiable information, please contact us by e-mailing us at email@example.com.
LAST UPDATED: February 4, 2012